Case Study: Sporting Goods eCommerce Brand

Customer: Award winning DTC Golf Brand making high quality clubs at a reasonable price for the changing golf demographics.

Problem: They had a great product that was doing well. They had started dabbling in all of their paid channels, but lacked the resources and data to trust and be able to scale, especially in paid search and google shopping. The brand had raised a Series Seed and they knew they needed a highly efficient and effective marketing engine to raise their Series A.

Results: With the ML and data based approach, Adoro custom Search Demand Intelligence Engine generated and analyzed 30MM high intent search terms which yield 40MM monthly search impressions. The process took 3 days. Adoro’s data helped brand identify to GTM (Go To Market) opportunities for new products launches. Brand raised Series A within a year of starting to work with Adoro.